• moeka_nozaki_lazy_oaf_featimage

    Meeting Moeka – Lazy Oaf Tokyo

    We hit the backstreets of Harajuku with one of Tokyo’s leading faces of beauty; model and sometime actress Moeka Nozaki for a shoot with some new pieces from our friends at Little Sunny Bite. How would you describe yourself? I’m a 25 year old model from Tokyo, Japan. I studied psychology at University and in […]

    read more

    Autumn Leaves editorial

    All the leaves are brown, and the sky is grey pink! Well, at least after London stylist Erika Bowes has finished with it. Armed with a camera, some pastel smoke bombs and Erika’s edit of Winter 15, we hit our local park to play in the leaves. Loving the Autumnal colour palette and relaxed mood […]

    read more
  • ayumi_seto_lazy_oaf_kawaiimonstercafe_featimage

    Kawaii Kidult Girl – Ayumi Seto

    On our recent trip to the Kawaii Kingdom (…Tokyo) we we’re lucky enough to hang out with designer, director and model Ayumi Seto. Haven’t heard of her? You should. At just 22 Ayumi has her own fashion label, models as part of Japan’s esteemed Asobisystem agency and has just had her own street style book […]

    read more
  • shibuyastreetshootfeat

    Shibuya Street Shoot with DREAMPV$HER

    In celebration of our recent pop up store in Tokyo we hit the streets of Shibuya to shoot a winter editorial with local techno DJ DREAMPV$HER. Playing with the illuminating colours and shadows cast from the infamous night time neon glows of Tokyo and it’s backstreets the shoot features a range of items from our […]

    read more
  • yukika_lazyoaf_blogpost_featimage

    Tokyo Tours with Yukika

    Today we’re excited to introduce you to our latest illustrator icon and the queen of collages Yukika all the way from Tokyo. A zine maker, editor, fashion illustrator and self confessed ‘washed up mermaid‘, Yukika hand-makes beautifully detailed zines, books and jewellery pieces inspired by her favourite muses and crushes. We spent a sunny Sunday morning hanging […]

    read more

    Welcome to Tokyo Lazy Land!

    Last week we left London to fly out to our favourite kawaii capital Tokyo where we teamed up with Delta to open our first ever Japanese pop-up store! Located besides some of our favourite Japanese labels in the Laforet department store in the heart of Harajuku, our pop-up shop opened to the public from Friday 23/10. Customers traveled […]

    read more
  • ryan_hawaii_lazy_oaf_studiotour_feat

    Studio Tours – Ryan Hawaii

    This week we have a long overdue return to our Studio Tours feature with a trip down to south east London. Armed with an Oyster card and camera we donned our leathers and patches for an anarchy themed visit to working class rockstar and artist Ryan Hawaii‘s creative space in Catford to talk Art, Music […]

    read more
  • coveramy

    At home with Amy aka @ILOVEBRUCEWILLIS

    Straight outta Sydney, the insta-heartbreaker from down under Amy Louise aka @ILOVEBRUCEWILLIS, invited us over to preview her latest sculpture works, and get the skinny on being a lifesize girl in the online world. Instantly recognisable for her cartoon bombshell looks and surreal still lifes, we got to know the person behind the pout. Trust, […]

    read more
  • pearyfeat

    Paired up with Pearypie

    Is it a fruit? Is it a baked good? No, it’s Bangkok’s cutest online make-up sensation! Last week we we’re lucky enough to get a slice of action with beauty influencer and sailor moon fanatic Amata Chittasenee, better known as Pearypie. So after putting Peary through her paces shooting with our Winter collection we sat […]

    read more

    Lazy Oaf x Casper Secret Launch

    Photography by Iona Wolff. Last Thursday 01/10 we invited friends of the brand to join us for the super spooky secret launch of our collaboration collection with everyone’s favourite friendly ghost Casper. Teaming up with set designer Rosy Nicholas, we transformed East London’s Hoxton Arches into our very own haunted house experience complete with balloon […]

    read more
  • casper2thumb_752

    Lazy Oaf x Casper Spooky Teaser

    If you didn’t see our first teaser video somethings coming to spook you… Join us from 02/10/15 in store and online for the official Lazy Oaf x Casper release. See you on the other side…

    read more
  • natalya

    Models in motion with Natalia Stuyk

    Just when you thought we couldn’t get more colourful, enter Natalia Stuyk. After seeing her digi art glitter the likes of i-D, Annie Mac, D Double E and that Basement Jaxx video, we asked the kaleidoscopic genius to animate Autumn’s wildest prints, and the results are addictive viewing. Enjoy eyeballing the warped pastel gifs below, […]

    read more
  • casper-blog

    Win Tickets to Lazy Oaf x Casper Secret Launch

    What’s the matter kid? You look like you’ve seen a ghost! Yep, that’s exactly what you’ve seen as, in preparation for Halloween, we’ve teamed up with everyones favourite friendly ghost Casper to bring you a high-spirited collection appearing online from 02/10/15. To celebrate we’re holding a secret launch in London on Thursday 1st October and […]

    read more
  • featimage

    Lazy in London with Barbara Ferreira

    Last week we were lucky enough to spend an afternoon in London with New York’s Barbara Ferreira. At eighteen years old Barbie has been making a positive impact on the fashion world’s conception of plus size models in the industry having been signed to NYC’s Wilhelmina agency. With i-D magazine and Canadian photographer Petra Collins […]

    read more
  • cover2

    Launch party pics – #lazyxragged

    Ah memories! We can almost smell the hot diggity dogs through our screens… Catch a feel scrolling through our photos of last weeks #lazyxragged launch party, as we celebrate our first collab with badass jean makers The Ragged Priest. Friends and fans were invited to pardee like its 1999 in our Carnaby Street store, dress […]

    read more
  • aliciafeatured

    Stop Motion Animation with Alicia Herber

    Vine’s creative superstar Alicia Herber recently made us some short and very sweet animations to coincide with our latest Autumn collection. We asked her a few questions to find out a bit more about her animation process and early influences… ————————– For those that don’t know, what sorcery do you use to create these amazing […]

    read more
  • bigcover

    Eye Candy by Kastor & Pollux

    As girl gangs go they don’t come much cooler. Riding the Toronto wave, meet Dani & Bianca, two young creatives fresh from the 6 who founded creative collective Kastor & Pollux (or #KPSQUAD if you wanna get real familiar). Besides being known for their surreal videos and creative eye, the blogging duo know how to […]

    read more
  • raggedpriesthumbnail_752

    Lazy Oaf x Ragged Priest (Video)

    The wait is nearly over… Lazy Oaf x Ragged Priest collection launches in store 03/09/15, get your middle fingered mits on a pair first by coming to our in-store launch! Available online from Friday 04/09.

    read more
  • coverimage

    #LazyxRagged Launch Party

    The jeans of your dreams are about to materialise…don’t tell your mom! Looks like your Autumn just got a whole lot brighter, as we’re excited to announce our jeanius collaboration with fellow UK independent The Ragged Priest. Those highwaist hellraisers have been one of our faves for years, so we figured its about time we […]

    read more
  • sign

    Follow the signs…with India.K

    “It’s my party and I’ll cry if I want to” said our new favourite Artist India K. Living and working in Queens New York, India has carved a rep online for creating the birthday banners you actually want to hang up. Exploring themes of longing, nostalgia and female self worth, each custom sign juxtaposes her […]

    read more
Load more