Cult Leader: Jo Fuertes-Knight

Cult Leader: Jo Fuertes-Knight

Continuing with this seasons Cult Leader series, we headed to Vice’s UK head office in the heart of Shoreditch to meet documentary maker, producer and nail obsessive Jo Fuertes-Knight. I’m 28, born and bred in London, and I’m a writer, host and documentary producer. I’ve been writing for Vice since 2011 when I started the Girl Eats Food column then I began working here properly in 2012 and just naturally progressed from editorial to film. Before I was a journalist, I used to be a manicurist as I have an obsession with nails. The thing I love about my job is that it can be completely different each day. One day I can be looking at robot vaginas, then teacup kittens, then born again Christian gangsters. It can be totally different everyday but it’s just about finding an idea, running with it and getting totally obsessed. That’s how you make a good film! My ideas for films usually come from something completely random, like a Daily Mail article that will lead me to fall down into this Internet hole where I’ll end up finding weirdos from the deep web. I like to just throw shit at a wall! I’ll keep suggesting loads of different ideas and then eventually you’ll find one and be like ‘that’s cool, let’s run with that!’ Recently I have been talking to some cockney hard men, as in guys who have beaten people with iron bars or used to be underground boxers, and then suddenly they’ve had this epiphany and they’ve turned to born again Christianity. They’ve gone HAM! It’s that weird juxtaposition that I like.I enjoy looking at the flipside to mainstream news stories and working out what the Vice angle would be. My job can get me into some weird scenarios, like when I did a documentary in Atlanta about the strip clubs there. It was just me, a London girl, showing up and being totally out of place in the heart of Southern hip hop. There was one scene where the strippers were trying to teach me how to throw dollars properly, but the money just kept flying back and hitting me in the face. There were loads of men who were standing around telling me how I couldn’t throw money! It was embarrassing. I think people need to read up on Selena before it’s too late. Drake was recently pictured wearing a T-shirt of her and I’ve been losing my shit ever since. She is a criminally unknown amazing Mexican artist who was gunned down by her fan club owner. J-lo played her in the film about her getting murdered and that’s how she got famous. I like the Lazy Oaf Cat Shirt I’m wearing because it has a cat on it and I love cats. I had four cats from when I was at primary school and then they all died at pretty much the same time; they were ancient though. Now I just live vicariously through other people’s cats because I don’t have any of my own to shower with affection... Watch Jo’s latest documentary Digital Love below and check out more from Jo by following her on Twitter.